Increased visibility: Websites featured in snippets gain prime placement at the top of search results, enhancing visibility and driving organic traffic.

Enhanced authority: Being featured in a snippet establishes the website as a credible source of information, boosting its authority and trustworthiness.

Improved click-through rates: Snippets offer users a preview of the content, increasing the likelihood of clicks by providing valuable insights upfront.

Competitive advantage: Securing a featured snippet positions a website ahead of competitors, capturing more attention and driving engagement.

Decreased website traffic: While snippets provide instant answers, they may reduce the need for users to visit the actual webpage, leading to lower traffic and potential revenue loss.

Limited control: Website owners have little control over which content gets featured in snippets, and Google may choose to display information differently than intended.

Risk of inaccuracies: Snippets are algorithmically generated and may not always provide the most accurate or up-to-date information, potentially leading to user dissatisfaction.

Dependency on Google: Relying heavily on featured snippets for traffic can make websites vulnerable to fluctuations in Google's algorithms or policy changes.