What is a Canonical URL?
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About Canonical URL
A canonical URL is the preferred version of a web page that search engines use as the main reference for indexing and ranking purposes. It helps prevent duplicate content issues by specifying the authoritative URL for a given piece of content, particularly when multiple URLs point to the same or similar content. Canonical URLs are essential for SEO purposes, as they consolidate link equity and avoid diluting search engine rankings across duplicate or similar pages.
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Cons
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